The past year, since I launched the Plasmatron pedal, have been absolutely overwhelming, with a consistent new level of demand for my full range of pedals.
This means that currently (August 1st 2022), a large number of pedals are sold out, and some have been in 'preordering' mode for a few months.
To meet the demand and to catch up on the backorder situation, I have had to restructure my logistics, and go from handling everything myself, to getting some outside help.
First step was hooking up with the third party order fulfillment service business, which is up and running now, since July 1st.
Second step has been the employment of a pair of helping hands to perform quality checking of the pedals (actually playing them, listing to them and checking all controls and switches) and final packaging in the box with manuals etc. Both jobs I aways did mysef, until now.
This second step has temporarily stopped getting new products on the shelfs, due to the training necessary - and then the summer holiday season got in the way to slow things down further.
The good news is, that we are up and running now in the new setup, and within a few weeks, preorders should start flowing out again. First all of the existing models, and then the bob hund pedal preorders. It's still a lot to handle for my new guy, so please excuse us if all preorders are not shipping to the previously advertised dates, when you posted the orders.
The individual product pages are updated with expected shipping dates as they look realistic at present.
Starting July 1st 2022, I am no longer shipping the pedals myself
Reuss is still a part-time business, or a hobby, as my wife puts it because I keep a fulltime day job on the side, and it has reached a point where I can no longer keep up.
Packing pedals and issuing DHL waybills have stolen an ever increasing amount of my time, leaving too little time to be creative.
So from July 1st 2022, my stock of completed pedals are stocked at a very large 'third party order fulfillment service' business in Copenhagen. A business which is specialized in handling webshops.
When an order comes in, they pick, pack and ship the pedal. Orders coming in on weekdays until 2:00 PM are shipped the same day.
Because the business is a huge shipper, they have great rates (better than I had), which will be a benefit for you, the customer. Also, for some shiping destinations there will be different shipping options to choose from.
This new arrangement also means the shop will no longer be closed when I am on holiday or if I am out of town. Or too busy, like back in November 2021 when I closed for three weeks to catch up on Plasmatron orders.
On the downside, it means the end of personalised greeting cards from me with the pedals. I am sorry about that, but in the big picture, this change is a benefit and a step forward for both you and I. A win-win situation.
Due to the significant increase in electronics parts prices, transport and energy and everything in the post-pandemic world, I am forced to increase the prices of the Reuss pedals too.
The increase will be noticeable, at about 15-30 % depending on the pedal model, and the new prices will be in effect from January 1st 2022.
The prices have already been too low for a long time, considering that the pedals are handmade craft items, made at high labor costs in Denmark and the European Union. They are not industrial products coming out of an automated assembly line in the far East.
Also, for years I have been at loss when shipping the pedals, not charging the actual cost of the DHL Express shipment, in fear that the relatively high costs would be a deal-breaker. I can not afford to do this anymore, so in effect from today (November 14th 2021) I am charging the actual costs. It’s expensive, but that's the reality of the times we are living in.
It’s all a matter of keeping the Reuss business going. If anyone's wondering, I am still not making a living from it, and I still work fulltime in public healthcare too.
The webshop is temporarily closed for new orders. I have been absolutely flooded with orders the past few months, and I have been working like crazy. I am exhausted and I can’t keep up. I will be taking a much-needed break for the next three weeks, to catch up with everything I have been neglecting. I have set every product to zero inventory, but this is only a mechanism for blocking sales, so don’t worry; the webshop opens again for new orders on Monday November 15th, with plenty of pedals in stock - and in good time for your x-mas shopping. Meanwhile, please visit my dealers from the dealers list, if you feel a sudden and incurable urge to purchase a Reuss pedal. Effektpedaler in Denmark and Sonic Red in France carries the largest selections outside of the Reuss webshop. Kind thanks. Anders / Reuss
The Chris Brokaw Recidivist pedal is finally happening
I think it's been seven years since I built the first 'Recidivist' prototype pedal for my old friend Chris Brokaw. Since then we have visited the idea of a Reuss Chris Brokaw signature pedal quite a few times, and now it's finally a reality.
In early February 2021 the first pedals of a limited edition of a total of 50 pieces starts shipping.
Watch out for a pre-ordering option opening here at the webshop around New Year's.
The Recidivist pedal is named after one of my favourite Come songs, and it's based on Chris' secret weapon through all the years, the vintage 1980s Tokai TOD-1 Overdrive pedal (like the Reuss Backslide Overdrive).
In the Recidivist the overdrive is paired with an independent EQ/BOOST circuit in a two-in-one pedal. The EQ/BOOST circuit is a Reuss original designed by my new Danish electronics engineer partner Hans. It's basically a Baxandall tone control circuit paired with a great sounding clean boost. It stacks amazingly well with the overdrive and pours gold sounds over your clean tone too.
For those not familiar with Chris Brokaw, he is an American guitar player (and drummer) who first rose to fame in the early 90s as the drummer of Codeine and guitar player of Come. Since then he has appeared in countless collaborations with musicians from Tortoise, Bedhead, Mission of Burma and many more. Chris has also served as guitar player in The Lemonheads and in Thurston Moore and J Mascis solo projects.
I have been friends with Chris since 1995 when he mixed the second album of my old band The Naked here in Copenhagen. In 1997 (or was it 1998?) The Naked toured Scandinavia and Germany as support act on Come's Gently Down The Stream tour.